Join the community putting passionate farmers, boutique producers, and artisan sellers in front of millions of customers.

WHY SELL ON FRESH DIRECTORY?

We aim to become the World's No. 1 grocery platform.

A goal we believe we can only achieve by creating a fairer, more sustainable model for buying and selling great local produce, and by making you, our sellers, financially successful.

Low Fees

We believe our incredible producers should always take the lions share of everything sold.
Fees start at just 5% covering platform, advertising and processing.
It’s a fairer, more sustainable trade model.
Sign up for free today

Powerful Tools

Not only do we make product, and order management a breeze with our fully integrated technology suite.  We’re fully integrated with Amazon, Facebook, and Google Shopping ensuring your incredible produce reaches the widest audience possible.
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Fab Local Support

We’re only successful if you are and we’re on hand to help if you need us.
Need help with your product photos? Want to integrate your current order management system?  If we can help we will.
Sign up for free today

HOW IT WORKS

Start selling online on Fresh Directory in just 4 simple steps

Fresh Directory Logo
1

Register and list your products

  • Register your business for free and upload your products;
  • Products can be either input manually or uploaded in bulk;
  • A technophobe? Don't worry, we are on hand to support you every step of the way.
2

Receive orders and sell your products

  • Manage your stock manually, sell through, or integrate our platform with your POS or stock management system;
  • We'll notify you of every order; and you can track everything with ease through our Seller Portal and App to see exactly how you're doing or to make adjustments to your stock as your sales come through.
3

Pack and ship with ease

  • Local deliveries of taken care of for you. Simply pick, pack, and update your order as ready for delivery and we'll take it from there;
  • We also provide 2x day national shipping for customers who order from further afield;
  • Want to make sure everything arrives as fresh as it was when it left your store? We can provide a full range of cold chain packing solutions to ensure your customers will be delighted.
4

Get paid and grow your business

  • Secured by Stripe, our platform is fully automated;
  • You'll receive payments directly into the bank account you provide us with at registration;
  • Want to expand and grow your business even further? We give you the option to run clearance deals; customer rewards; sell through Facebook, Amazon, Google shopping, and so much more;
  • You name it, we're here to help you be successful.

STARTING FEES

Affordable, transparent, and secure.

It doesn’t cost to list up your products, and you only pay us a small % on each sale.  Benefit from our advanced technology, advertising, and nationwide delivery platform.  A risk free way to grow.
£0
Listing Fees
5%
Starting Commission*

Here's what you get for your fee:

  • Advertising and product listings across multiple channels;
  • Access to a community of millions of shoppers;
  • A tablet, printer, and order lists to help your picking and packing;
  • A local delivery service, with big discounts on national postage;
  • Seller protection and customer support to help you sell your produce.
We process payments with Stripe, one of the World’s fastest growing payment platforms that allows you to process transactions with a variety of payment methods. Funds from your sales on Fresh Directory will be automatically deposited into your bank account.

All our sales are billed in GBP, so if your bank’s currency is not GBP, the amount deposited in your currency may vary based on the available exchange rate.

SELLER STORIES

See what our Sellers have to say about their Fresh Directory success

FREQUENTLY ASKED QUESTIONS

Here are some common questions about selling on Fresh Directory:

How do fees work on Fresh Directory?

Joining as a seller and starting a store on Fresh Directory are free. There is then just one basic fee on all of our transactions: a marketplace commission.

As we believe that producers and sellers should always get the lions share of any earnings we keep this low.  Just 5% on your first £10,000 worth of sales, and 8% thereafter.

These fees support our platform including:  providing technical and customer support; investing in our advanced technology; and advertising and marketing Fresh Directory to help bring us, and you, to a wider audience.

What do I need to do to create a store?

It’s easy to create a Store on Fresh Directory.  If you don’t already have one, set up your Seller Account, including your Store name, location, and list your products.

You can choose whether you want to offer free local shipping (£2.50 within 5 mile radius of your store) or whether you want customers to pay the delivery fee.  After that your are ready to go.

How do I get paid?

When you sign up you’ll be asked to create a Stripe account.  Stripe will verify your details to make sure you are who you say you are and to help us avoid any potential fraud.  Once verified you are ready to sell.  Funds for your delivered sales are automatically placed into your bank account, minus our marketplace commission, every 14 days.

We provide a full ledger in your Seller Portal to help you keep track.

Do I need a credit or debit card to create a shop?

No, a credit or debit card is not required to create a seller Store. During the sign up process you will be asked to provide a bank account number and sort code.  These will be used to directly deposit all your earnings through the platform.

What can I sell on Fresh Directory?

Fresh Directory aims to be the World’s largest marketplace for passionate farmers, boutique food & beverage producers, and artisan sellers to market their incredible produce.  So if your products fit in these categories we’d love to have you on board.  For certain items, e.g. alcohol, you must hold the relevant authority issued license.

Still have more questions? Feel free to contact us.

It's time to start afresh.

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